Personal Brand Kickstart or Revamp by Kateryna Hushchyna

Personal Brand Kickstart or Revamp

Kateryna Hushchyna

Contact for pricing

About this service

Summary

This package is designed for bloggers (or aspiring ones), creators, and professionals looking to build or refresh their personal brand online. Whether you're starting from scratch or need direction with your existing content, this service will give you the strategy, structure, and creative support to stand out.

Process

Step 1: I’ll send you a brand questionnaire to get to know you—your voice, goals, audience, and style.

Step 2: You share your existing content via Google Drive or Dropbox (organized is best!).

Step 3: I’ll set up our shared Notion workspace for planning, reviewing, and organizing content.

Step 4: I analyze everything—your brand, competitors, and content gaps.

Step 5: We identify the most suitable platforms for your brand (e.g., Instagram, TikTok, LinkedIn, etc.) based on your goals and strengths.

Step 6: I define your brand positioning and content pillars—this becomes your brand foundation.

Step 7: We create a bi-weekly plan outlining what to post and what to film (or write).

Step 8: I start editing and uploading content for your review in Notion and Drive. If it’s not video content, this could include graphics, carousels, or written posts for platforms like LinkedIn.

What's included

Personal Brand Strategy
We'll define what your brand stands for, who it speaks to, and how it should show up online.
Content Pillars + Brand Positioning
Clear themes and messaging that guide all your content, tailored to your niche and personality.
Content Plan
A customized content calendar to keep your brand consistent and active.
Content Ideas + Filming Tips
Know exactly what to create and how to film it, including direction and tips for solo or assisted shooting.
Editing Video Content
Have content already? I’ll help you rework, enhance, or repurpose it for stronger engagement. *If it’s not video content, this could include graphics, carousels, or written posts for platforms like LinkedIn.
Ongoing Guidance + Feedback
Regular support to help you evolve your content, improve your editing, and grow your brand.

Skills and tools

Social Media Manager

Social Media Marketer

Social Media Strategist