Within the development of any packaging, a brief is developed to collect the necessary information to identify the key concepts of the product, its vision, the mission of the product, its segment, color palette, etc. Then the information is analyzed and it is identified which graphic pieces are necessary for an optimal development of packaging and accessories for it.

And finally, various compositions are developed as mockups and a mood board to generate a visualization closer to reality of how the developed packaging would impact the market.