Social Media Management by Alejandra ParnellSocial Media Management by Alejandra Parnell

Social Media Management

Pro

Alejandra Parnell

Starting at

/hr

About this service

Summary

I offer tailored social media management that goes beyond posting by combining strategy, creative content, and data-driven insights to grow your brand’s online presence. What makes me unique is my focus on authentic storytelling, blending psychology and branding expertise to create content that resonates with your audience while delivering measurable results. This ensures your brand not only looks good online but also builds lasting connections and impact.

What's included

Strategy & Planning
Social media audit (review of current platforms, performance, and competitors) Social media strategy document (goals, KPIs, audience personas, content pillars) Content calendar (weekly/monthly planning with key dates, themes, campaigns)
Content Creation
Branded graphics, images, and templates Short-form videos/reels/TikToks Written copy (captions, hashtags, CTAs) Stories, polls, and interactive content
Publishing & Management
Scheduled posting across agreed platforms Community management (responding to comments, DMs, and engagement) Platform optimization (profile updates, highlights, bios, keywords)
Analytics & Reporting
Monthly performance reports (reach, engagement, followers, conversions) Insights and recommendations for improvement Competitor and trend analysis
Optional Add-ons
Paid ads management (Facebook, Instagram, TikTok, LinkedIn, etc.) Influencer/brand partnership outreach Crisis management & reputation monitoring Campaign-specific landing pages or newsletters

Skills and tools

Social Media Manager

Social Media Marketer

Social Media Strategist