Step 1: Discovery Questionnaire Once your 50% deposit is received, you'll get a short questionnaire covering your business, aesthetic, and how you envision your brand showing up in the world. Step 2: Alignment Call After you submit the questionnaire, we'll hop on a call to clarify any details and answer questions—making sure we're aligned before design begins. Step 3: Visual Direction Board I'll create a curated inspiration board on Pinterest to establish the visual tone and direction. You'll receive a link to review and share feedback, ensuring we're heading in the right direction. Step 4: Logo Concepts Once the direction is confirmed, I'll design three initial logo concepts for your review. Step 5: Concept Review + Feedback You'll receive a link to view all three concepts and share your thoughts—noting any refinements or adjustments you'd like to explore. Step 6: Revisions Two rounds of revisions are included to fine-tune your chosen direction. Step 7: Full Brand System Design Once your primary logo is approved, I'll complete the remaining brand elements—secondary marks, submark, color palette, typography, and brand board. Step 8: Final Delivery All files will be organized and sent via secure link, ready for immediate use across digital and print.

Full brand identity will take 3 weeks. This includes research, design concepts, revisions, and final delivery.

You will receive 3 initial logo concepts, with 2–3 rounds of revisions to refine the chosen design. Additional revisions can be discussed if needed.

You’ll receive high-resolution logo files in JPEG, PNG, PDF, and SVG formats, along with a brand kit that includes your color codes and font details.

Yes! I offer brand aftercare services, including design updates, additional assets, and quarterly consultations to keep your branding fresh and aligned with your goals.