Visual Identity for Fashion Brands

  • Logo Design

    Primary Logo: The main symbol or wordmark that represents your brand. Secondary Logo(s): Variations or alternative versions for flexibility in different contexts. Submark: A simplified, recognizable element for smaller spaces or social media

  • Color Palette

    Defined color scheme reflecting the brand's personality and values. Primary, secondary, and accent colors for consistency across various platforms.

  • Typography

    Selected fonts for headings, subheadings, and body text, ensuring a cohesive and readable typographic system.

  • Imagery Style

    Guidelines for the types of images that complement your brand (e.g., photography style, illustration preferences). Suggested image treatments or filters for a consistent visual language.

  • Brand Patterns or Textures

    Unique patterns or textures that can be used in various brand applications, adding depth and visual interest.

  • Brand Guidelines

    Detailed documentation outlining proper logo usage, color codes (RGB, CMYK, HEX), font specifications, and clear spacing guidelines. Instructions on how to maintain consistency across different mediums.

  • Stationery Design

    Business card, letterhead, and envelope designs incorporating the newly established visual elements.

  • Social Media Assets

    Profile picture and cover photo designs for various social media platforms, ensuring a cohesive online presence.

  • Packaging Design

    Labels, tags, or packaging concepts aligned with the overall brand aesthetic.


Starting at

$

35

/hr

Skills and tools

Brand Designer

Graphic Designer

Packaging Designer

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe Photoshop

Adobe Photoshop

Adobe Premiere Pro

Adobe Premiere Pro

Industries

Fashion & Apparel
Design