Branding with PurposeGlendon Lara
We start by understanding three core aspects:
Where You Are (Scenario): We assess your current
brand identity, web presence, and audience perception.
Where You Want to Be (Mission): We work closely
with you to understand your goals and aspirations.
What’s In Your Way (Obstacles): We identify
any challenges, gaps, or roadblocks standing
between you and your ideal brand experience.
With this strategy, we align our design
and execution to meet your brand’s specific needs, ensuring we create a solution that delivers results.
What's included
BRAND STRATEGY DEVELOPMENT
Research Foundation
Industry Analysis
Consumer Analysis
Identity Framework
• Brand Positioning
• Brand Personality/Value Map & Archetypal Profile
Visual Framework
• Aesthetic Profile (Overarching Aesthetic Principles)
• Aesthetic Map
Language Framework
• Linguistic Profile (Overarching Linguistic Principles)
• Linguistic Map
Full Brand Manual Writing & Proofing
VISUAL IDENTITY DEVELOPMENT
- Logo Design
- Basic Logo Usage Guide
- Basic Brand Elements
Typographic Selection
Colour Palette Selection
Highlight Element & Device Design
Key Template Design (x2)
- Digital Styleguide
Website,
Social Media
Digital Advertising
FAQs
We believe that open communication is the foundation of a successful project.
To keep things seamless:
01) We’ll schedule regular check-ins to ensure alignment
02) Milestone approvals allow you to provide feedback at key stages.
03) You can expect
detailed updates on progress throughout
the project lifecycle.
We’re excited to begin this journey
and elevate your brand.
Here’s what happens next:
01) Finalize Agreement: Once the proposal is approved, we’ll draft
a SOW agreement that outlines deliverables
and timelines.
02) Kickoff Meeting: We’ll schedule a meeting to dive deeper into your goals and expectations.
Glendon's other services
Contact for pricing
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Brand Design
Brand Strategist
Digital Marketer
Service provided by
Glendon Lara Trinidad and Tobago
Branding with PurposeGlendon Lara
Contact for pricing
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Brand Design
Brand Strategist
Digital Marketer
We start by understanding three core aspects:
Where You Are (Scenario): We assess your current
brand identity, web presence, and audience perception.
Where You Want to Be (Mission): We work closely
with you to understand your goals and aspirations.
What’s In Your Way (Obstacles): We identify
any challenges, gaps, or roadblocks standing
between you and your ideal brand experience.
With this strategy, we align our design
and execution to meet your brand’s specific needs, ensuring we create a solution that delivers results.
What's included
BRAND STRATEGY DEVELOPMENT
Research Foundation
Industry Analysis
Consumer Analysis
Identity Framework
• Brand Positioning
• Brand Personality/Value Map & Archetypal Profile
Visual Framework
• Aesthetic Profile (Overarching Aesthetic Principles)
• Aesthetic Map
Language Framework
• Linguistic Profile (Overarching Linguistic Principles)
• Linguistic Map
Full Brand Manual Writing & Proofing
VISUAL IDENTITY DEVELOPMENT
- Logo Design
- Basic Logo Usage Guide
- Basic Brand Elements
Typographic Selection
Colour Palette Selection
Highlight Element & Device Design
Key Template Design (x2)
- Digital Styleguide
Website,
Social Media
Digital Advertising
FAQs
We believe that open communication is the foundation of a successful project.
To keep things seamless:
01) We’ll schedule regular check-ins to ensure alignment
02) Milestone approvals allow you to provide feedback at key stages.
03) You can expect
detailed updates on progress throughout
the project lifecycle.
We’re excited to begin this journey
and elevate your brand.
Here’s what happens next:
01) Finalize Agreement: Once the proposal is approved, we’ll draft
a SOW agreement that outlines deliverables
and timelines.
02) Kickoff Meeting: We’ll schedule a meeting to dive deeper into your goals and expectations.
Glendon's other services
Contact for pricing