Brand Identity Design (Complete Package)

Starting at

$

2,500

About this service

Summary

This package is the perfect option for businesses that are looking for a comprehensive brand identity package that includes a logo suite, brand colors, and supporting brand fonts. With this service, I'll provide thorough brand research and guide you through a strategy discussion so that we get your brand package right the first time. I'll build two concepts for you to choose from for each design element in this package (logo suite, brand colors, and brand fonts). Let's get started!

Process

First, I'll share a Google Drive folder with space for:

Then, I'll send the brand questionnaire for you to complete.

After that, I'll schedule and lead a strategy call to review your answers and ask clarifying questions.

Then, I'll get to work! I'll use all the info from the questionnaire and strategy call to:

Finally, I will export all assets to our shared Google Drive Folder:

What's included

  • 1 — Brand Strategy & Discovery

    I'll provide a brand questionnaire and lead a 1-hour call with you to review and further discuss your goals, market, competitors, and design preferences.

  • 2 — Logo Development (2 Concepts to Choose From)

    I'll design 2 logo suite concepts for you to choose from. Each concept will include 1 mood board exploration, 1 primary icon, 1 primary logo, and secondary logo layouts (horizontal version, vertical version, circular version, etc.). Also included is a 1-hour call reviewing these 2 concepts.

  • 3 — Logo Revisions (2 Rounds of Revisions Included)

    I will refine your selected logo suite until approved. Note that 2 rounds of revisions are included (anything beyond 2 rounds will be charged hourly at $50 per hour).

  • 4 — Brand Colors (2 Concepts to Choose From)

    I will build 2 brand color palettes for you to choose from. 2 rounds of revisions are included for the selected concept.

  • 5 — Supporting Brand Fonts (2 Concepts to Choose From)

    I will build 2 typography systems for you to choose from. Each system will include one font for headers and one font for paragraphs. 2 rounds of revisions are included for the selected concept.

  • 6 — Logo Export (Digital & Print Formats)

    I will export and upload all approved logo versions for digital formats (JPG, PNG, SVG) and print formats (CMYK, Pantone) to our shared Google Drive Folder.

Recommendations

(5.0)

Danielle Norwitz

Client • Jan 30, 2024

Natalie is incredible to work with and helped me design my brand from the ground up. In addition to the design work, she helped me create my website which allowed my Instagram to go viral within just a few months.

Eliya Harnood

Client • Jan 20, 2024

Natalie is creative, communicative, and experienced. She always provides the above and beyond services to her clients each step of the way. She will make sure to understand your company and your brand deeply first, in order to deliver a high-quality product. I highly recommend working with Natalie on your project needs.

Emily Glinsmann • TMI Consulting

Client • Jan 20, 2024

Natalie's meticulous attention to detail and creative prowess shine through in every project. She crafts designs and branding packages that not only align with our vision but also resonate with our audience, setting a new standard of excellence for our brand identity. Her passion and process ensures meaningful design and that our message is effectively communicated, enhancing our brand presence for years to come.

We worked with Natalie to refine our current logo and overall branding. Natalie was extremely professional and delivered a final product that we loved. She completed the logo on time and kept us updated throughout the entire process. She was very communicative and quick to respond to emails or messages. We were really happy with the deliverables Natalie completed for us, and would absolutely recommend working with her! Thanks for reading :)

Clare Jessey • Philips

Client • Jan 8, 2024

Natalie played a pivotal role in crafting a distinctive brand for my YouTube channel, and I am truly delighted with the outcome. As a client, I value the fact that the work not only aligns seamlessly with my initial vision but also incorporates delightful surprises skillfully introduced by Natalie. I highly recommend her for brand identity work.

Liam Harrington

Client • Jan 8, 2024

I couldn't be happier with the brand package Natalie created for me. Her thoughtful communication and attention to detail made for a seamless process and a stellar final product.


Duration

6 weeks

Skills and tools

Brand Designer
Logo Designer
Brand Strategist
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma

Industries

Graphic Design
Personal Branding
Brand Marketing

Work with me


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