What's included

• Brand Identity Design

  • Logo: The central visual element of a brand, often a unique symbol or wordmark that is easily recognizable. • Color Palette: A set of specific colors that represent the brand. Consistent use of colors helps create a cohesive visual identity. • Typography: The selection and styling of fonts used in all brand communications, ensuring consistency and readability. • Imagery/Photography Style: Guidelines on the types of images or photography that align with the brand's image, conveying a consistent tone. • Iconography: Specific symbols or icons associated with the brand, enhancing visual communication. • Voice and Tone: Guidelines for the style of language used in written content, ensuring a consistent brand voice across various platforms. • Brand Patterns or Textures: Repeating patterns or textures that can be used to enhance visual materials and create a unique look. • Layout and Composition: Guidelines for the arrangement of design elements to maintain a consistent and harmonious visual style. • Brand Guidelines: A comprehensive document outlining all aspects of the brand identity design, serving as a reference for anyone creating materials for the brand. • Stationery Design: This includes business cards, letterheads, envelopes, and other physical or digital stationery items that carry the brand identity. • Packaging Design: If applicable, the design elements on product packaging that align with the overall brand identity. • Digital Assets: Design elements for online platforms, including social media profiles, website graphics, email templates, etc.