Complete Brand Identity Design Package

Vrishti Jain

(0)

Starting at

2,500

About this service

Summary

I offer a complete brand identity design package that includes custom logo design, a tailored color palette, typography suite, brand elements, and comprehensive brand guidelines to ensure consistency across all platforms. What sets me apart is my focus on creating designs that not only look visually striking but also deeply align with your brand’s unique personality and story, ensuring a cohesive and impactful presence.

Process

Discovery:

We’ll begin with a customized 1:1 consultation or detailed brand questionnaire to understand your brand’s essence. This stage uncovers important elements like your brand values, vision, target audience, tone, and competitors. The goal is to gather deep insights that will guide the creative direction and ensure your brand identity aligns perfectly with your mission and goals.

Mood Boards:

Using the information gathered, I’ll create distinct mood boards that visually convey the style and personality of your brand. These mood boards will feature curated imagery, fonts, color schemes, packaging ideas, and design aesthetics to offer a clear preview of the creative direction. You’ll have the opportunity to review both mood boards and select the one that feels most aligned with your vision, which will then set the tone for the project.

Brand Concept Presentation:

With the chosen mood board as the foundation, I’ll develop a comprehensive brand concept that includes a custom-designed logo, color palette, typography, and brand elements like patterns or icons. This concept will be showcased through real-world mockups, demonstrating how your brand can come to life across various platforms. I’ll explain the design decisions made and how they reflect your brand’s core values and objectives.

Refinement:

Once the brand concept is presented, you’ll have the chance to provide feedback and request revisions. The process is highly collaborative, and I offer 2 rounds of revisions for key assets to ensure every element is perfect and aligns with your vision.

Final Delivery:

When the design is finalized, I’ll deliver the complete set of files in all necessary formats, ready to be used across digital and print platforms. This includes logos, color palettes, typography files, and any additional brand assets. You’ll also receive a brand guideline document to ensure consistency in future use, setting you up for a successful brand launch.

Your new brand identity is ready to shine!

FAQs

Can I use my existing brand elements?
If you already have a logo or other brand elements, we can incorporate them or build upon them, depending on what works best for your brand’s goals.
Can you also design marketing materials using the new brand identity?
Absolutely! I can design additional materials like social media content, packaging, or even a website to complement your new brand identity.
What file formats will I receive?
You’ll receive all final files in multiple formats such as PNG, JPEG, SVG, and PDF, ensuring you can use them across web and print platforms.
What do I need to provide to get started?
To get started, we’ll have a consultation or you can fill out a brand questionnaire, providing details about your brand’s values, target audience, and goals.
Do you offer brand guideline documents?
Yes, all brand identity packages include a comprehensive brand guidelines document to help maintain consistency across all platforms.

What's included

Brand Discovery Summary
A comprehensive document capturing the key insights from our brand discovery session or questionnaire, along with the chosen moodboard. This serves as a foundation for the design direction and creative decisions made throughout the process.
Logo Design
A distinctive and memorable logo that defines your brand. Includes variations such as primary logo, secondary logo, favicon, and sub marks if needed. Delivered in all essential file formats for versatile use across platforms.
Brand Color Palette
A harmonious color palette designed to reflect your brand’s unique personality and ensure visual consistency across all brand touchpoints.
Typography Suite
A curated selection of fonts that align with your brand’s tone and aesthetic. These fonts will provide uniformity and enhance communication across headings, subheadings, and body copy on all brand channels.
Brand Elements
custom-designed brand elements, including patterns, illustrations or other graphic assets, that extend your visual identity. These elements will be consistently used across digital and physical platforms, ensuring an impactful and cohesive brand presence.
Branded Mockups
High-resolution mockups that demonstrate how your new brand identity will look in real-world applications, from websites to packaging and beyond. These mockups can be leveraged for marketing campaigns, social media, and presentations.
Brand Guidelines
A detailed guide outlining the correct usage of your brand’s logo, colors, typography, and other visual elements. This ensures consistency across all internal and external communications, helping your team and partners maintain a strong, cohesive brand image.
Modification Rounds
Two rounds of revisions are available for key assets like the logo and color palette to ensure every detail aligns with your vision and brand strategy.