
Revamping a Start-Up's Brand Identity Kit
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About this service
Summary
FAQs
What is included in the Branding Kit?
Branding Kit includes a custom logo design (primary, secondary, and variations), a color palette, typography selection, brand patterns and textures, social media templates, marketing materials, and a comprehensive brand guidelines document.
How long will it take to complete my Branding Kit?
The process typically takes 2-4 weeks, depending on your specific requirements and the feedback cycle. We’ll establish a timeline at the start to ensure we meet your deadlines.
Do I need to provide any information before starting?
Yes, we'll start with a discovery session where we'll discuss your brand’s mission, values, target audience, and business goals. Any reference materials, ideas, or inspiration you can provide will help guide the design process.
Can I make revisions to the designs?
Absolutely! You'll receive multiple initial concepts, and you can request up to two rounds of revisions to ensure the design aligns with your vision. After final delivery, minor tweaks can be made within a week.
Will I own the rights to my branding materials?
Yes, once the branding kit is finalized and paid for, you will own all rights to your logo, brand assets, and designs.
Can I use the branding materials for both print and digital?
Yes, all assets are designed for both digital and print usage. You will receive high-resolution files for various applications, including web, social media, and print formats.
What if I need additional materials after the kit is delivered?
We can always add to your branding kit, whether it’s additional templates, promotional materials, or new brand assets. Feel free to reach out for custom work at any time.
How will I receive my final branding assets?
You will receive your final files in multiple formats, including PNG, JPEG, SVG, and PDF, through a secure file-sharing platform. The files will be high-resolution, ready for use across all media.
Can I get help using my branding materials after the project is complete?
Yes, I offer one week of post-launch support to help with any questions or adjustments. After that, you can contact me for additional support or services as needed.
What if I already have a logo but need a branding refresh?
If you already have a logo, we can work with it to refine your visual identity and develop the other elements of your brand, including color palettes, typography, and marketing materials, to create a more cohesive and professional look.
What's included
Brand Discovery & Strategy Session
A deep-dive consultation to uncover your brand's mission, values, target audience, and competitive landscape. Definition of your brand’s unique value proposition, tone of voice, and key messaging.
Logo Design
A primary logo, secondary logo, and logo variations for different use cases (e.g., social media, print, and digital). A brand mark or icon that complements your logo for versatile branding.
Color Palette
A custom color palette that aligns with your brand’s personality and evokes the right emotions. Guidance on color usage to ensure brand consistency.
Typography Suite
Carefully selected primary and secondary fonts that enhance your brand’s tone and readability. Recommendations for font usage in headlines, body text, and call-to-actions.
Brand Patterns & Textures
Unique patterns or textures that add depth to your brand and can be used in backgrounds, packaging, or marketing materials.
Social Media & Marketing Templates
Ready-to-use templates for Instagram, Facebook, LinkedIn, or other social media platforms. Branded templates for marketing materials like business cards, email signatures, and digital banners.
Brand Guidelines Document
A comprehensive PDF guide outlining your brand’s visual elements, including logo usage, color codes, typography, and imagery guidelines. Instructions on maintaining brand consistency across all channels.
File Delivery & Support
High-resolution files of all branding assets (including PNG, JPEG, SVG, and PDF formats). Ongoing support for one week after delivery to address any questions or adjustments needed.
Skills and tools
Brand Design
Brand Strategist
Digital Marketer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Adobe XD

Figma
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