What's included

• Comprehensive Brand Strategy

  • Brand identity guidelines (mission, vision, values). • Target audience analysis and personas. • Key brand messaging and tone of voice.

• Creative Marketing Strategy

  • A tailored, actionable marketing plan. • Campaign concepts and themes. • Content strategy (social media, email, blog, etc.).

• Content Deliverables

  • Scripts, captions, or ad copy tailored to the campaign. • Blog posts, articles, or video concepts. • Storyboards or wireframes for digital campaigns.

• Analytics and KPIs

  • Metrics dashboard to measure success. • Recommendations for ongoing optimisation.

• Creative Concept Development

  • Mood boards and visual direction. • Defined creative themes and campaign style guides.

• Design Guidance

  • Oversight of branding materials (logos, graphics, layouts). • Feedback and revisions on design drafts. • Finalised assets ready for print and digital use.

• Video & Photography Direction

  • Shot lists, storyboards, and visual planning. • On-set creative guidance during shoots. • Feedback on edits and final video outputs.

• Brand Identity Consistency

  • Ensuring all creative elements align with brand guidelines. • Delivery of cohesive, professional aesthetics across platforms.