The Mini Brand - more than a logo, less than a full brand.

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About this service

Summary

So you want branding, but you can’t quite afford to pay for a full visual brand deck. That’s where the mini branding package comes in! It’s perfect for those who want something in-between a logo and a full visual brand build.
I’ve had many many clients in need of that something a little extra, so over time I've come up with the mini brand package, here's what you'll get:
A bespoke logo
Secondary font pairing
Colour palette
Social media templates (optional add on)
Original illustrations/stickers/marks (optional add on)
A mini brand guide book
💸 The base package is $375, with the additional add ons being $75 each.
If this sounds like something you'd be interested in, lets chat!

What's included

  • ¹ A bespoke logo

    This bespoke logo will represent your brand and have it's own personality.

  • ² A secondary font paired perfectly to your bespoke logo

    This can be used for body copy, social media posts, as a tag line etc. Font pairings can be hard, leave this one up to me 😉 I'll make sure this typeface is accessible to you, usually via google fonts or adobe fonts.

  • ³ A carefully selected colour palette

    I'll pick some colours perfect for you that can be used throughout your branding and give you a document with all the colour names and codes.

  • ⁴ Social media templates (Optional add on)

    2 post templates, 2 story templates and 2 reel covers utilising your new logo, colours and fonts. We can chat about what software you'd like to use for these. And no, I don't hate Canva!

  • ⁵ Illustrations/marks (Optional add on)

    Some illustrations/marks that are bespoke to your brand go a long way in adding personality. These could be doodles, stickers or icons. You'll get these in all your branding colours with transparent backgrounds so they can be used on any design you'd like.

  • ⁶ A mini brand guide book

    So I design you all of that, and then what? I'll put together a handy PDF that illustrates where and how the logos should be used, the names and codes of colours and where to get fonts.


Skills and tools

Graphic Designer
Logo Designer
Visual Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD

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