Optimize Your Google Grant Ads for Maximum Impact

Mohammedawel Kasim

(0)

Starting at

200

About this service

Summary

I have successfully managed campaigns for various nonprofits, helping them maximize the $10K monthly ad spend offered by Google. I’ll create, manage, and optimize your Google Grant Ads, focusing on boosting your organization’s visibility, increasing clicks, and driving conversions—without exceeding grant policies.

Process

Initial Consultation & Goal Setting

Understand your nonprofit’s objectives.

Keyword Research & Strategy

Research high-impact keywords related to your cause.

Focus on keywords that drive the most relevant traffic.

Implement keyword bidding strategies that align with the $10K grant.

Ad Creation & Optimization

Write compelling, relevant ads that connect with your target audience.

Test multiple ad variations (A/B testing) to maximize clicks and conversions.

Ensure ads comply with Google’s quality standards for grants.

Audience Targeting & Segmentation

Define the right audience segments to reach.

Use geo-targeting and demographics to increase visibility and engagement.

Monitor and adjust targeting based on campaign performance.

Conversion Tracking & Goal Monitoring

Set up conversion tracking (website visits, form fills, donations, etc.).

Monitor campaign results regularly to ensure progress toward your nonprofit’s goals.

Ongoing Monitoring & Optimization

Regularly review campaign performance.

Make adjustments to keywords, ads, and targeting to improve CTR and conversions.

Provide detailed monthly reports with insights and actionable recommendations

Ensure your nonprofit is fully leveraging the $10K Google Ads Grant.

FAQs

What is Google Grant Ads?
Google Grants offers nonprofits $10,000 per month in free advertising to promote their cause.
Can you help if I haven’t set up my account yet?
Yes, I will help with account setup, ensuring your nonprofit meets Google Grant’s compliance requirements.
How do you ensure we stay within Google Grant policies?
Google Grant policy compliance is essential, but it’s not as difficult as it may seem. I continuously monitor your account to ensure it follows all Google Grant policies, so you rarely have to worry about violations. In fact, it’s quite uncommon for accounts to breach the policy when properly managed.

What's included

Setup and Manage Google Ads
Setup and configure Google Grant Ads account A/B testing for better ad performance Ongoing optimization and management Ad campaigns creation, including retargeting strategies Audience segmentation and keyword refinement Dedicated campaign manager with weekly check-ins Competitor analysis and advanced audience insights

Example projects