Brand Design

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About this service

Summary

A strong brand creates the feeling customers have about your company. Building a strong brand requires cohesive content - across imagery, copy, even animated UX elements - which requires clear definitions for content creators to follow.
By working together to understand your company, your offerings, and your audience, we can make informed decisions regarding more nuanced elements that make a world of difference in how the world perceives your brand.

What's included

  • Project Strategy

    Kicking things off with a discovery call, we will work together to identify and understand goals. From here, I will create a project plan tailored to achieving these goals in an efficient, effective way.

  • User Research

    We will take a deep dive into your product offering and your target audience to understand how best to resonate. Using audience research, we are able to create technical and design specifications that eliminate guesswork and facilitate unified content across all platforms.

  • Brand Guidelines

    A living, breathing document intended to serve as the single source of truth your content creators can rely on. This facilitates producing cohesive content across digital and print media.


Skills and tools

Brand Designer
Graphic Designer
Brand Strategist
Adobe Creative Suite
ClickUp
Figma
Google Drive
Typeform

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