Logo & Brand Identity Design

Hafsa Salman

Starting at

850

About this service

Summary

Who This Package is For: This package is designed for budding entrepreneurs and small business owners ready to establish a cohesive brand identity that resonates with their target audience.

The Brand Identity Design Process:

Initial Consultation: We begin with a comprehensive call to discuss your brand goals and strategies. This ensures we are aligned on your vision and objectives.

Detailed Questionnaire: After our conversation, I will provide you with a thorough questionnaire to gather essential information about your brand, helping to clarify your vision and ensuring we are on the same page.

Timeline Development: Once I review your responses, I will create a customized timeline for the brand identity project, tailored to your specific goals and deadlines.

Moodboarding: I will craft two distinct creative concepts through moodboarding, showcasing the creative direction for logos, typography, color palettes, and imagery to establish the overall aesthetic.

Logo Concepts: After receiving approval on one of the creative directions, I will begin sketching logos and develop two unique logo concepts for your brand.

Brand Identity Development: Once the logo is approved, I will proceed to design the rest of the brand identity. This includes creating two comprehensive brand identity concepts in PDF format, featuring fonts, colors, and supporting branded elements.

Finalization and Delivery: After the brand identity is approved, I will finalize all design files, logos, and supporting elements. You will receive a Google Drive link for easy access to all your brand assets.

Still Need Help? Reach out to me today to discuss how we can elevate your brand identity and bring your vision to life!

What's included

Brand Design Questionnaire
A comprehensive questionnaire to gather essential information about your brand, ensuring that the strategic direction aligns with your vision and goals.
Strategy and Moodboarding
Development of two strategic concepts through mood boards, visually expressing the brand's look and feel, and capturing the intended aesthetic and emotional tone.
Creative Concepts
Two distinct creative concepts that explore the overall branding direction and visual identity.
Logo Design
Two unique concepts for the primary logo design, allowing for selection based on the brand's identity and vision.
Secondary Logo
A compact version of the primary logo designed for versatility, ensuring consistent branding across various applications.
Color Palette
Two distinct color palette concepts that reflect the brand’s identity, each curated to evoke specific emotions and resonate with the target audience.
Brand Fonts
Finalized font files featuring two font system concepts, including free alternatives for any paid fonts. This ensures flexibility and consistency in brand communication. (Note: Paid fonts are the client's responsibility.)
Design Files
Delivery of all final logo designs and supporting brand elements in various formats (SVG, PNG, JPG, PDF, EPS, PSD) via a Google Drive link for easy access and implementation.
Revisions
Includes two rounds of revisions for each deliverable, allowing for adjustments and refinements based on client feedback.