Branding, Art Direction & Narrative-Driven World building by Tapasya PandaBranding, Art Direction & Narrative-Driven World building by Tapasya Panda
Branding, Art Direction & Narrative-Driven World buildingTapasya Panda
Cover image for Branding, Art Direction & Narrative-Driven World building
I’m a designer, writer, and art director who builds brands at the intersection of aesthetics and meaning. Unlike most creatives who specialize in one discipline, I merge visual identity with storytelling — giving brands not just a look, but a voice and a soul. I’m especially drawn to working with people and projects that value culture, craft, and conscious innovation, where creativity becomes a way to build something lasting and meaningful.

What's included

Brand Identity Design
Logo design (primary + secondary variations) Color palette + typography system Visual language + brand elements (patterns, icons, illustrations) Brand style guide / brand book
Packaging Design
Primary packaging (labels, boxes, wrappers, etc.) Secondary/experience packaging (unboxing, inserts, sleeves, etc.) Print-ready files for production
Art Direction & Visuals
Creative direction for campaigns/photoshoots Moodboards + visual storytelling frameworks Social media templates & grid direction Imagery/photography curation
Writing & Storytelling
Brand story + mission/vision values Taglines, slogans, and naming Website copy (home, about, product pages) Social media copywriting & captions Editorial content (articles, blog posts, short features)
Social Media & Content Design
Post templates (Instagram, LinkedIn, etc.) Story/reel templates Content calendar & campaign strategy
Contact for pricing
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Microsoft Excel
Procreate
Graphic Designer
Packaging Designer
Print Designer
Service provided by
Tapasya Panda Amli, India
1
Followers
Branding, Art Direction & Narrative-Driven World buildingTapasya Panda
Contact for pricing
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Microsoft Excel
Procreate
Graphic Designer
Packaging Designer
Print Designer
Cover image for Branding, Art Direction & Narrative-Driven World building
I’m a designer, writer, and art director who builds brands at the intersection of aesthetics and meaning. Unlike most creatives who specialize in one discipline, I merge visual identity with storytelling — giving brands not just a look, but a voice and a soul. I’m especially drawn to working with people and projects that value culture, craft, and conscious innovation, where creativity becomes a way to build something lasting and meaningful.

What's included

Brand Identity Design
Logo design (primary + secondary variations) Color palette + typography system Visual language + brand elements (patterns, icons, illustrations) Brand style guide / brand book
Packaging Design
Primary packaging (labels, boxes, wrappers, etc.) Secondary/experience packaging (unboxing, inserts, sleeves, etc.) Print-ready files for production
Art Direction & Visuals
Creative direction for campaigns/photoshoots Moodboards + visual storytelling frameworks Social media templates & grid direction Imagery/photography curation
Writing & Storytelling
Brand story + mission/vision values Taglines, slogans, and naming Website copy (home, about, product pages) Social media copywriting & captions Editorial content (articles, blog posts, short features)
Social Media & Content Design
Post templates (Instagram, LinkedIn, etc.) Story/reel templates Content calendar & campaign strategy
Contact for pricing