Senior creative direction for a marketing campaign, product launch or website, from the first idea to the final delivery.
What's included:
Creative brief and strategy aligned with your business goals
Concept development: 2-3 creative directions with mood boards, messaging and key visuals
Direction of your designers, developers and content creators through production
Website direction: structure, user flow, content and look and feel, working with your web team
Quality review of every deliverable for brand consistency and conversion
Launch plan and handoff
I lead a cross-functional team of graphic designers, web developers, e-commerce and creative specialists, and have directed campaigns, launches and websites for multiple brands. Bilingual in English and Spanish.
Senior creative direction for a marketing campaign, product launch or website, from the first idea to the final delivery.
What's included:
Creative brief and strategy aligned with your business goals
Concept development: 2-3 creative directions with mood boards, messaging and key visuals
Direction of your designers, developers and content creators through production
Website direction: structure, user flow, content and look and feel, working with your web team
Quality review of every deliverable for brand consistency and conversion
Launch plan and handoff
I lead a cross-functional team of graphic designers, web developers, e-commerce and creative specialists, and have directed campaigns, launches and websites for multiple brands. Bilingual in English and Spanish.