I led content creation efforts, collaborating with creators to generate compelling and relevant videos. This involved ideation, scripting, and storyboarding to ensure high-quality and engaging content. I conducted research to identify trending topics and incorporated audience preferences into the creative process. By maintaining a balance between entertainment and information, I aimed to captivate and retain viewers' interest. Regularly reviewing feedback and analytics allowed for iterative improvements, resulting in content that resonated with the target audience. Through strategic content creation, I aimed to drive higher viewership, subscriber growth, and overall engagement on all the social media platforms.