E-Commerce Design & Development
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About this service
Summary
What's included
Strategy & design kick-off
We begin with a collaborative chat about your brand, products, and sales targets. Together we map the customer journey—identifying quick wins and longer-term opportunities for conversion rate optimization (CRO). Whether you arrive with polished Figma files or a blank slate, we sketch layouts that guide visitors smoothly from landing page to checkout.
Visual deep-dive
I audit competitor stores, explore typography, image treatments, and e-commerce UI patterns. The research shapes a clear visual direction—giving us all the right ingredients for a storefront that feels on-brand and built to sell.
Build in Instant/Replo/Shopify
With the design locked, I translate every detail into your favorite platform. Spacing, color, and interactions are reproduced exactly, so the store looks and behaves as intended on any device—no surprises.
Shopify setup & polish
I add the Instant/Replo build (or assets) to Shopify, taking care of navigation & collections, and data flow. Each feature is configured so the back end runs as smoothly as the front end looks.
Example projects
Recommendations
(5.0)
Client • Dec 9, 2025
Recommended
Professional, detail-oriented, and fast. He understood the vision with minimal direction, did the heavy lifting, and stands behind his work. Even after completion, he stays supportive and responsive. Highly recommended. Bravo, Gerson.
Client • Oct 23, 2025
Recommended
Gerson did an amazing job designing our corporate deck. He nailed the tone, brought a clean and modern look, and was super fast and responsive. Highly recommend working with him if you’re looking for great design work.
Client • Oct 1, 2025
Recommended
Gerson is highly dependable, incredibly patient and just willing to complete the project no matter what! Truly exceptional.
Recommended
Another project handled very well by Gerson!
Client • Oct 16, 2025
Client • Aug 23, 2025
Recommended
great i loved that you are intuitive with the way i think about LPs, good stuff
Recommended
Banger!
Client • Oct 16, 2025
Freelancer • Sep 10, 2025
Recommended
Best Person and a Top Rated Professional I found on this Platform. I highly recommend Gerson
Client • Aug 26, 2025
Recommended
Gerson was great to work with. He's a great designer and was able to bring the concept to life with excellent communication and in a timely manner. Wouldn't hesitate to work with him again!
Client • Aug 8, 2025
Recommended
I highly recommend working with Gerson. Our experience with him was very successful on the multiple occasions we worked together. He is a very responsible, proactive person who always seeks to improve the results of the project. He has excellent art direction, client presentation, and team organization skills. He is a very friendly person to work with.
Client • Jul 31, 2025
Recommended
I had the pleasure of working with Gerson over the past year, during which he played a fundamental role in some of the most important projects at our studio — including collaborations with clients such as Gatorade LATAM and many others. Gerson has a combination of senior-level design expertise, strategic thinking, and remarkable accountability. He consistently delivered outstanding results across every phase of the design process — from conceptualization to hi fidelity design.
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