E-Commerce Design & Development by Gerson PortillasE-Commerce Design & Development by Gerson Portillas
E-Commerce Design & DevelopmentGerson Portillas
Cover image for E-Commerce Design & Development
I design e-commerce storefronts where visuals do the heavy lifting. Every grid line, type choice, and image treatment is curated to draw shoppers toward “Add to Cart,” blending sharp art direction with conversion-minded thinking.
It’s a clear, iterative process—no guesswork, just focused design decisions and open communication, so each tweak makes the store look better and sell better.
Ready to elevate your shop? Let’s create a storefront that turns heads and drives sales.

What's included

Strategy & design kick-off
We begin with a collaborative chat about your brand, products, and sales targets. Together we map the customer journey—identifying quick wins and longer-term opportunities for conversion rate optimization (CRO). Whether you arrive with polished Figma files or a blank slate, we sketch layouts that guide visitors smoothly from landing page to checkout.
Visual deep-dive
I audit competitor stores, explore typography, image treatments, and e-commerce UI patterns. The research shapes a clear visual direction—giving us all the right ingredients for a storefront that feels on-brand and built to sell.
Build in Instant/Replo/Shopify
With the design locked, I translate every detail into your favorite platform. Spacing, color, and interactions are reproduced exactly, so the store looks and behaves as intended on any device—no surprises.
Shopify setup & polish
I add the Instant/Replo build (or assets) to Shopify, taking care of navigation & collections, and data flow. Each feature is configured so the back end runs as smoothly as the front end looks.
Contact for pricing
Tags
Figma
Instant
Replo
Shopify
eCommerce Manager
Shopify Designer
Shopify Developer
Service provided by
Gerson Portillas maxMontevideo, Uruguay
$10k+
Earned
12
Paid projects
4.98
Rating
56
Followers
E-Commerce Design & DevelopmentGerson Portillas
Contact for pricing
Tags
Figma
Instant
Replo
Shopify
eCommerce Manager
Shopify Designer
Shopify Developer
Cover image for E-Commerce Design & Development
I design e-commerce storefronts where visuals do the heavy lifting. Every grid line, type choice, and image treatment is curated to draw shoppers toward “Add to Cart,” blending sharp art direction with conversion-minded thinking.
It’s a clear, iterative process—no guesswork, just focused design decisions and open communication, so each tweak makes the store look better and sell better.
Ready to elevate your shop? Let’s create a storefront that turns heads and drives sales.

What's included

Strategy & design kick-off
We begin with a collaborative chat about your brand, products, and sales targets. Together we map the customer journey—identifying quick wins and longer-term opportunities for conversion rate optimization (CRO). Whether you arrive with polished Figma files or a blank slate, we sketch layouts that guide visitors smoothly from landing page to checkout.
Visual deep-dive
I audit competitor stores, explore typography, image treatments, and e-commerce UI patterns. The research shapes a clear visual direction—giving us all the right ingredients for a storefront that feels on-brand and built to sell.
Build in Instant/Replo/Shopify
With the design locked, I translate every detail into your favorite platform. Spacing, color, and interactions are reproduced exactly, so the store looks and behaves as intended on any device—no surprises.
Shopify setup & polish
I add the Instant/Replo build (or assets) to Shopify, taking care of navigation & collections, and data flow. Each feature is configured so the back end runs as smoothly as the front end looks.
Contact for pricing