Digital Brand Identity Creation

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About this service

Summary

Specializing in creating new identities specifically for digital use. Crafting brand identities that resonate with target audiences and reflect the clients' vision. Incorporating web design skills, art direction, and artistic creativity to develop compelling digital brand identities.

What's included

  • Brand Kit Design

    Logo Design: - A professionally crafted and unique logo that represents the essence of the brand. Color Palette: - A carefully chosen color scheme that reflects the brand's personality and resonates with the target audience. Typography: - Clearly defined fonts and typography guidelines for consistent and cohesive communication. Brand Imagery: - Guidelines for the selection and use of images that align with the brand's visual identity. Iconography: - Custom icons or symbols that enhance brand recognition and consistency across various platforms. Brand Messaging: - Clear and concise guidelines for brand voice, tone, and messaging to maintain a consistent brand persona. Brand Elements: - Consistent graphical elements (patterns, shapes, etc.) that contribute to a unified brand aesthetic. Usage Guidelines: - Instructions on how to correctly and effectively use all brand elements in different contexts. Print and Digital Assets: - Design files for both print and digital applications, ensuring the brand remains cohesive across various mediums. Brand Application Examples: - Visual examples demonstrating how the brand elements come together in real-world applications, such as business cards, letterheads, or digital platforms. Responsive Design Considerations: - If applicable, guidelines on how the brand should adapt to various screen sizes and digital platforms. Brand Style Guide: - A comprehensive document consolidating all the above elements, serving as a reference for internal and external stakeholders.


Skills and tools

Brand Designer
Brand Strategist
Digital Marketer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma

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