Brand Identity Design

Starting at

$

1,500

About this service

Summary

For those looking to launch their new brand or to re-vamp their old one, this is the brand package for you. Let's get to discover your brand with a fresh eye and give it the authentic and dreamy identity you have always envisioned!
This package gives you all the essential brand assets to get started.
Let's get started!

Process

Brand Dicovery Form and Call- Knowing your brand strategy (can be discussed), target audience, voice & tone, personality, values, and vision.
Sketches & Moodboards- I will be sharing initial concept sketches that align with your brand. Followed by visual inspiration & moodboards.
Logo Suite
Colour palette & typography
Brand pattern
Stationery design
Social Media templates
Brand Guidelines
Additional add-ons (timeline may vary)

FAQs

  • What is the project timeline?

    1. For all the deliverables in the package- 4-5 weeks 2. For a few select things- 2-4 weeks

  • What information do you want from me before starting the project?

    To break the ice, I will be sharing a discovery form to know more about your brand. Once this is done, we can schedule a call to discuss further to fill in the gaps. Knowing your brand goals, strategy, vision and values will be fundamental during the call.

  • Which file formats will be provided to me?

    You will receive your designs in JPEG, PNG, and PDF form in both print & web formats.

  • Revisions

    You get 2-3 revisions for each of your design assets.

What's included

  • Discovery Form+Call

    The first main step of our journey. I'll share a form as a first step to discovering more about your brand strategy, target audience, goals, mission, and values. This is followed by a discovery call where we can discuss and you can fill me in on the remaining details about your brand. We'll talk about your vision for your brand and share applicable visual references.

  • Brand Name

    The concept is sorted, and one last step is to finalise your brand's name. We can do this together before we start the design journey!

  • The Logo Suite

    This includes the primary, secondary, the submark logo, and the brand icon.

  • Brand Colours & Typography

    Your brand colours & typeface represent your brand. A colour palette tailored to embody your brand essence will be created with a perfect pair of typefaces to go with.

  • Brand Pattern

    A brand pattern is crucial as it creates consistency, fostering brand recognition and trust. It shapes a brand's identity, making it memorable and distinct in a crowded market.

  • Stationery Design

    This includes business cards, business letter heads, & envelopes.

  • 6 Social Media Post Templates

    They provide a unified and professional look across posts, ensuring a cohesive visual identity. They save time, maintain brand guidelines, and enhance audience recognition, contributing to a strong and memorable online presence. (extra templates can be discussed)

  • Brand Collaterals x2

    Brand goodies such as notebooks, apparel, pens, etc

  • Brand Guidelines/Style Guide PDF

    The brand style guide includes guidelines to use and represent the brand's identity. This includes the logo, colour palette, typography, and other design assets. It serves as a go-to resource for anyone crafting branded materials, ensuring a harmonious and consistent brand presentation.

  • Optional Add-ons

    Flyers & brochures, mock-ups, thank you cards, icons, label design, illustrations, stickers.


Duration

5 weeks

Skills and tools

Brand Designer

Logo Designer

Brand Strategist

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Adobe XD

Figma

Industries

Graphic Design

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