Branding to the top

André Casagrande

Starting at

700

About this service

Summary

This process becomes valuable by working with clarity. By understanding the context, we can steer the project in a more assertive direction. It allows for active client participation, guiding the development through research, ultimately resulting in a solid outcome ready to be consistently applied across all areas.

Process

1 - Market positioning research 2 - Graphic context research 3 - Development 4 - Conceptual presentation 5 - Final delivery

FAQs

Can I request changes to the final project?
Yes, up to 2 changes are included.

What's included

Audience and consumption research
A study that centralizes and gathers consumer characteristics, both locally and globally, using design thinking tools.
Positioning study
A study aimed at understanding the graphic context sought by the client, presenting 3 aesthetic macro trends, with one to be followed for development.
Concept presentation
A presentation showcasing the concept and the elements featured in the branding process.
Brandbook
A brandbook is a comprehensive guide that defines a brand's identity, including its logo, colors, typography, tone of voice, and overall visual style. It ensures consistency across all brand materials and communications, helping to align the brand's message and presence in the market.
Stationary itens
Moleskine model, business card (print & web), mail signature & pen model
Brand archives
Pdf, png, eps & jpgs models for the brand

Example projects