Brand Audit and Consultation
$
2,500
Quick hire service
About this service
Summary
Elevate your brand with a comprehensive audit and strategic consultation. I specialize in uncovering growth opportunities, refining visual identities, and crafting actionable strategies that align with your business goals.
Process
Initial Consultation: A detailed discussion to understand your brand’s vision, values, and current challenges.
Brand Analysis: Conduct a thorough review of your brand's positioning, visual identity, messaging, and competitive landscape.
Website Audit: Evaluate your website's design, usability, content, and SEO performance.
Strategy Development: Provide actionable recommendations for brand strategy, visual identity, and marketing.
Presentation and Review: Present findings and recommendations in a one-hour session to ensure alignment and clarity.
FAQs
What is included in the brand analysis?
A detailed report covering brand positioning, visual identity, messaging, and competitive analysis.
How long does the process take?
The entire process typically takes 2-3 weeks from the initial consultation to the final presentation.
Can I implement the recommendations myself?
Yes, the recommendations are designed to be actionable, whether you choose to implement them independently or with my assistance.
Do you offer ongoing support?
Yes, I offer retainer packages for ongoing consultation and support.
What's included
Brand Analysis Report
A comprehensive report analyzing the current state of your brand, including strengths, weaknesses, opportunities, and threats (SWOT analysis). This report will cover key aspects such as brand positioning, visual identity, messaging, and competitive landscape.
Visual Identity Evaluation
A detailed evaluation of your brand’s visual identity, including logo, color palette, typography, and overall design consistency. Recommendations for improvements and enhancements will be provided to ensure a cohesive and appealing brand presence.
Website Audit
An in-depth audit of your current website, assessing its design, usability, content, and SEO performance. Specific recommendations for design updates, content optimization, and user experience improvements will be included.
Brand Strategy Recommendations
Actionable recommendations for refining and strengthening your brand strategy. This will include suggestions for brand positioning, target audience alignment, messaging enhancements, and overall brand differentiation.
Design and Rebranding Suggestions
Creative suggestions for new design elements or rebranding initiatives. This includes ideas for logo redesigns, updated visual elements, and potential rebranding strategies to refresh and modernize your brand.
Marketing and Communication Plan
A tailored marketing and communication plan outlining strategic initiatives to enhance brand awareness and engagement. This plan will include recommendations for social media strategy, content marketing, email campaigns, and other marketing efforts.
Presentation and Review Session
A one-hour consultation session to present and review the audit findings and recommendations. This interactive session will allow for a detailed discussion of the proposed strategies and design updates, ensuring alignment with your brand goals.
Example projects
Recommendations
(5.0)
Client • Mar 11, 2024
Recommended
Ken Shew is a marketing juggernaut. His taste level, solid bedside manner, and swift skills set me up to win. Clients choose me and rave about the work that Ken creates to make their homes the star. He collaborates without ego - within in minutes of giving him elements, he builds me exactly what I want as if by magic: never overbearing, always caring, and fun.
Client • Jun 22, 2023
Recommended
I have never worked with someone like Ken. I tell people his mind works differently than the average human. He is always coming up with ideas and concepts that have never been done. Not only is his physical creative work is nothing like I have ever seen, he works so diligently and always creates what I am envisioning but better. I will be using him long term for all my projects
Client • Jun 15, 2023
Recommended
I'm sure you know, and I think it goes without saying, but I just wanted to take a second to share how much Ken means to my team and me. Ken continues to deliver on every promise in helping us win in every way and I must give respect where respect is due. Not only has Ken elevated our level of marketing, branding, and exposure, but he remains intensely on the hunt for new ideas & creative strategies to further our team. We absolutely love his work, energy, and intelligence on what's current.
Client • May 25, 2023
Recommended
I highly recommend Ken for his exceptional skills in creative and graphic design. His expertise lies in areas such as typography, color theory, and problem-solving. Additionally, he has vast experience in utilizing Adobe's Creative Apps, interactive media, and branding techniques to effectively communicate with clients and create visually appealing designs. His ability to manage time and meet tight deadlines while maintaining a high level of creativity is truly impressive. Overall, outstanding!
Duration
2 weeks
Skills and tools
Industries
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