Strategy and brand design

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About this service

Summary

Defining your brand identity entails a comprehensive understanding of your strategic objectives, followed by the translation of these objectives into visually compelling elements. Each design should align with your brand’s values and narrative. The process extends beyond individual design elements; it encompasses the creation of a holistic system that can adapt, evolve, and expand in tandem with your brand’s growth.

What's included

  • Brand kit

    Strategy Before creating anything, I immerse myself in your world, understanding your motivations and objectives. This comprehensive understanding allows me to craft work that transcends mere communication, resonating and enduring. Brand Guidelines Your brand’s bible, encompassing all branding touchpoints, including logo design, typography, color palette, icons, photography art direction, and brand applications across deliverables. Animations I deliver animated logos or, if necessary, different brand assets when appropriate. Illustrations Unique illustrations are designed to reinforce your brand’s identity when aligned with your values and strategy.


Skills and tools

Brand Design

Brand Strategist

Digital Marketer

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe Photoshop

Adobe Photoshop

Adobe XD

Adobe XD

Figma

Figma