What's included

• Email List Cleaning

  Get a clear picture of which leads would be undeliverable or risky to email to and might harm your sender reputation to keep on your list, and purge such leads from your list.

• List Reactivation Strategy

  The vast majority of online businesses don't email their list much if at all, and you can't simply start promoting to an outdated list without harming your sender reputation. I'll work with you to formulate a strategy to safely email your dead list and reactivate as many of your leads as possible.

• Reactivation Sequence Development and Implementation

  On the back of the strategy we put together, we'll ask you for certain things to include within a reactivation sequence and we'll then draft the copy for the sequence for your review. Once approved, we'll execute it to your list in Kit and monitor sender reputation along the way.