What's included

• 👉🏻 Step 1: It’s your turn

  The first step comes right after talking about the overview of your brand’s objectives. I’ll send you a Brand Journey Sheet on our Notion platform, consisting of specific questions to explore your brand’s purpose, target audience, brand tone and much more. This process allows me to professionally deliver designs that reflect your business’ values. ⏩ Answering the Brand Journey Sheet

• 👉🏻 Step 2: The Moodboard

  After that, I will present a mood board concept with elements such as colors, fonts, images, icons, and logos that reflect your brand’s personality, so we can discuss if we’re on the right track to develop your project. This step organizes all the inspiration gathered from the discoveries that we did with the Brand Journey Sheet! ⏩Mood board presentation

• 👉🏻 Step 3: Design & Presentation

  Here is where I bring your brand identity to life! Based on the moodboard and the questionnaire you answered, I will design one concept* of your brand logos, colors, fonts and elements, with mockups and and real life applications so you can take a look on your brand’s various touchpoints, and then present it alongside your brand’s values to you. ⏩ Brand Development ⏩ Design Presentation

• 👉🏻 Step 4: Brand Launch

  The final phase launches your brand into the world, with final artwork files being shared with you along with a mini brand guideline that summarizes the key elements of your brand identity along with other relevant information. ⏩ Your Brand Assets ⏩ Mini Brand Guidelines