The first step of the project starts with a zoom call to understand your needs and vision, I will ask you some questions to better understand what you imagine your brand to become. This is the perfect time for you to talk about your brand vision and mission and I will do my best to translate that into a visual language.

The second step consists of mood boards!! I will provide you with 3 different types of mood boards containing pictures of existing brands. You will choose the ones you like and if you want you can send me additional pictures. Based on this, plus the information you gave me on the first steps, I will start to sketch.

The third phase is a revision! So….another zoom call! After all the information you gave me I will provide you with logo sketches and some typefaces that can work for your brand. I will create a PDF document for us to review and to better understand what you like and what not and where to intervene. This is the time for you to let me understand what you want in a more precise way and for me to give you design advice and consultation.

The last and final step is another revision where I will show you all the changes made after the last revision. At this time you will see your newborn brand!! After that, you will receive a folder containing all the files you need to bring your brand to life! Woohoo