What's included

• Campaign Setup & Configuration

  I will create and correctly configure Google Ads account for you, including the setup of your campaign structure specifically for your business goals, ensuring it drive quality phone calls and leads.

• Keyword Research

  I will conduct in-depth research to identify the most effective, but high-intent keywords that your ideal prospect are using to find solar installation services in your local area, including both broad and long-tail terms

• Ad Extensions

  I will add various ad extensions, such as callouts, descriptions, testimonials, achievement and other relevant sitelinks, to make your ads more prominent in visibility and increase click through rate of potential customers.

• Ad Copy/Creatives

  I will craft multiple versions of well-written ad copy (including headlines, descriptions, and call-outs), with a focus to grab attention, attract clicks and increase conversions rate.

• Local Geo-Targeting

  I will set up precise geographical targeting (city + zip code + 25 miles radius) to ensure your ads are only shown to potential customers in your service areas and effectively maximizing your ad budget.

• Conversion Tracking Setup

  I will properly install and configure a robust conversion tracking codes on your campaign to accurately measure valuable actions (such as website leads form submission or phone calls) generated from your ad

• Budget Management

  I will actively manage your campaign budget to deliver an average of 5X ROAS and ensure the best possible return on investment.

• GBP Integration

  I will link your Google Business Profile (formerly Google My Business) to your google ads to enhance your local presence above competitors and improve ad performance.

• Campaign Reporting

  I will regularly provide a detailed and easy-to-understand report showing key metrics and insights like clicks, impressions, click-through rate (CTR), cost per click (CPC), and return on ad spend (ROAS) of your campaign, so you can see a clear picture of how your campaigns are performing.

• Ongoing Optimization

  I will continuously monitor and refine your campaigns to improve performance, increase lead quality, and lower costs over time.

• Strategic Recommendations

  I will provide ongoing strategic advice and recommendations to help you adapt to market changes and scale your lead generation efforts over time.