Navigator package ( Strategic Brand Identity)

Starting at

$

6,250

About this service

Summary

For businesses ready to build a solid brand foundation with strategy-driven design that guides your brand to success

Process

Discovery Call
A 30 minutes discovery video call to discuss about your needs together
Questionnaire
Brand Strategy
Analyse and conception : Design questionnaire - Benchmark - Personas - Mapping - Strategy - 2x moodboard concept
Brand Identity ( visual identity kit )
A full Design identity (Primary - Secondary logo & Logomark), a custom color palette & typography (font licenses not included), a supporting graphic and your Brand Guidelines
Application ( social media kit )
2x Profil Picture 3x Highlights 6x IG Post 3x IG Story
Revisions
2x round revisions per Delivery Kit

What's included

  • Research & Competitive Analysis

    - Brand Positioning: In-depth market research to position your brand strategically in your industry - Benchmarking: Comparison with competitors to understand market trends and opportunities - Mapping & Persona Development: Identifying target audiences and creating personas to align with business goals - Creative Directions Proposal: Presenting initial creative direction ideas based on our research

  • Brand Strategy

    Clear, actionable plan that connects your brand’s values, messaging, and positioning to your target market

  • Visual Identity

    Logo Design & Refinement: Creation of the logo suite that reflects the essence of your brand - Color Palette & Typography: Selection of colors and fonts that communicate your brand’s personality - Visual Identity Guidelines: A comprehensive document covering both digital and print assets to ensure consistent brand use across all platforms. ( digital and print version if needed)

  • Design Collaterals

    - Business Cards: Professionally designed business cards that reflect your brand's visual identity - 2x Profil Picture 3x Highlights 3x IG Post 3x IG Story

Example projects


Duration

8 weeks

Skills and tools

Art Director

Brand Designer

Brand Strategist

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe Photoshop

Adobe Photoshop

Figma

Figma