The Building Blocks of brand. Visuals identity kickstart 🚀

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About this service

Summary

I focus on creating every piece like a block of tetris that fits together to show a bigger picture.

Process

📆 Discovery Call - Where i get to know about you and the brand. Define the scope of work, timelines, and deliverables.
📆 Questionnaire Call - Discuss and get answers to a set of questions I will be sharing after the discovery call.
📆 Visual Directions - We will send 3 mood boards created based on the answers I get from the above questions and you will select the one that you like the most.
📆 Logo and Visual Language - Showcasing the 3 logo options and how the brand language will expand based on those logos.
📆 Final Deliverables - After selecting the final logo, we share all the key deliverables needed for you to start creating.

What's included

  • Brand Logo and Logo animation

    Logo design in all formats, color variations, and logo lockups ( if available ). And a simple logo animation if possible.

  • Color Palette and Typography

    Primary color palette with appropriate proportions to be used in all the communications along with the right typeface(s).

  • Layouts and Photography Style

    Some examples of layouts/templates that give a sense of how the visual identity will expand further along with the right choice of photographs.

  • Brand Guidelines

    A comprehensive set of rules to be maintined when creating the brand visuals to maintain consistency and convey the right messaging/feel to the viewer.

  • Other Deliverables

    Any other brand-specific deliverable/extension like packaging design etc. Can be discussed during the initial discovery call .


Skills and tools

Brand Designer
Logo Designer
Packaging Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma

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