What's included

• Campaign Strategy Development

  Conduct audience research and competitor analysis to develop a targeted ad strategy. Define key objectives (e.g., conversions, leads, brand awareness) and identify the best platforms for ad placement (Google Ads, Facebook, Instagram, LinkedIn, etc.)

• Ad Creative & Copy

  Design visually compelling ad creatives, including banners, videos, or carousel ads. Write attention-grabbing, platform-specific copy with strong calls to action (CTA).

• Targeting & Segmentation

  Implement precise targeting strategies based on demographics, interests, behaviors, and custom audiences (e.g., lookalike or retargeting). Utilize A/B testing to refine targeting and messaging.

• Campaign Setup & Execution

  Set up and launch campaigns across chosen platforms with proper ad formats, budgets, and bid strategies. Configure tracking codes (e.g., pixels) to measure conversions and user interactions.

• Performance Monitoring & Optimization

  Monitor campaign performance daily to ensure alignment with KPIs. Optimize bids, targeting, and ad creatives based on real-time data to improve ROI.

• Reporting & Analytics

  Provide detailed weekly and monthly performance reports on key metrics (impressions, clicks, CTR, conversions, CPA, ROAS). Offer insights and recommendations for future campaigns based on data analysis.