
Brand Strategy and Identity for D2C and B2B Brands
Starting at
$
2,000
About this service
Summary
What's included
Logo Design
A unique and memorable logo that embodies your brand's personality. It serves as the cornerstone of your visual identity.
Color Palette
A carefully crafted color palette that reflects your brand's tone, evokes emotions, and ensures visual consistency across all brand touchpoints.
Typography
A selection of complementary fonts that establish a distinctive typographic style, enhancing readability and maintaining brand consistency.
Brand Mark & Variations
Alternate versions of your logo (icon, wordmark, stacked, horizontal) designed for flexibility across different applications and formats.
Imagery & Photography Style
A cohesive direction for photography and imagery that aligns with your brand’s mood, aesthetic, and storytelling approach.
Patterns & Textures
Unique graphical elements and patterns that can be used across collateral to strengthen brand identity and add distinctiveness.
Brand Voice & Tone
Guidelines on how your brand communicates through words — including tone, style, and key messaging principles to ensure verbal consistency.
Application Mockups
Real-world mockups (stationery, packaging, social media, signage, website) that demonstrate how your identity translates across touchpoints.
Duration
4 weeks
Skills and tools
Brand Design
Brand Strategist
Visual Designer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Adobe XD

Figma
Industries