Strategic communications for your next project

Róisín Radford

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About this service

Summary

I'll create a package of strategic communications materials tailored to your brand and voice, so you'll get the right message to the right people.

Whether you're hyping up a new launch or keeping everyone on board during a big change, the story you tell has huge impact. So, let me help you make it a good one!

Process

Strategy. I'll work with you to understand your project, creating an overview of all communications needed.

Narrative. I'll create a foundational narrative to establish the key messaging and context of the project, and send it for your review.

Comms deliverables. With the approved narrative as the foundation, I'll then create the other deliverables we've agreed in order of priority.

Review. All other deliverables can then be reviewed in rounds for easy admin.

What's included

Strategy
An overview of what you need to communicate to whom and when – generally in spreadsheet form.
Narrative
A brief but thorough narrative is the foundation for all your other communications (and makes them a lot quicker to write). Think of it as key messages, but in context – the why, how, and what of your project. To communicate is to tell a story – so, get your story straight before you start!
Project-based communications
With an approved narrative in place, we can create your other comms items – from press releases and stakeholder updates to social media posts. Of course, this is totally dependent on your project and needs.

Skills and tools

Communications Specialist

Project Manager

Copywriter