All-in corporate branding, logo, web design, social media & SEO

Prescila Dangan

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About this service

Summary

Scope of the Project
The scope of the branding project can vary depending on the client's needs, but it generally includes the following elements:
1. Brand Discovery
This phase involves conducting in-depth research and interviews with the client to understand their business, target audience, competitors, and unique selling propositions.
2. Brand Strategy
Based on the insights gained during the discovery phase, a comprehensive brand strategy is developed. This includes defining the brand's positioning, mission, vision, values, brand promise, and personality.
3. Brand Identity Development
The next step is creating the visual elements that will represent the brand. This includes designing the logo, selecting color palettes, typography, and creating brand guidelines that ensure consistency across all brand materials.
4. Collateral Design
With the brand identity established, the agency will create various branded materials such as business cards, letterheads, brochures, and other marketing collateral.
5. Digital Presence
In the digital age, a strong online presence is crucial. The branding service may extend to designing a website, social media assets, email templates, and other digital touchpoints.
6. Brand Implementation
The agency assists in implementing the brand across various platforms and touchpoints to ensure brand consistency.
7. Brand Monitoring
Once the brand is launched, ongoing monitoring is essential to ensure its success. Feedback is collected, and adjustments are made if necessary.

What's included

  • ALL-IN BRANDING PACKAGE

    ✓ Primary logo, submark, alternate, icon ✓ Moodboard ✓ Color Palette ✓ Font Selection + Hierarchy ✓ 1 Social media profile pic (+ Canva template) ✓ 1 Facebook banner (+ Canva template) ✓ Website Favicon ✓ Design Questionnaire & Brand Brief ✓ 2 x Rounds of refinements ✓ Access to Relevant Resource Library ✓ Brand Bible ✓ File Usage Guide ✓ SEO and Social Media setup & support (premium package) Other Inclusions: ✓ Business cards (double-sided, one design for 1 person) ✓ Pricing Guide/Rate Card ✓ 2 Instagram templates ✓ 2 x Instagram Story templates ✓ 2 x Blog/Pinterest templates ✓ 1 x Brand Pattern or Graphic Texture Style: ✓Flat/Minimalist

Example projects

Face It | Branding and Logo Design for Cosmetic Brand

Skills and tools

Brand Strategist
Adobe Photoshop
Canva
Google Drive

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