From Business to 'Brand' by Alexandra DraganescuFrom Business to 'Brand' by Alexandra Draganescu
From Business to 'Brand'Alexandra Draganescu
Cover image for From Business to 'Brand'
I am open to adapting this service according to the client's needs and to defining together a package that suits best.

What's included

Brand briefing
A method that consists of a series of questions helping you identify the factors through which the brand wants to express itself.
The concept
This step is the heart of the project. This is where the underlying essence is defined.
Graphic proposal
This is about mood boards, photographic style, and defining fonts and colors.
Logo and other specific graphics
A good logo is distinctive, appropriate, practical, graphic, and simple in form, and it conveys the owner's intended message. Besides this, there are other graphic languages that can identify the brand, such as patterns or symbols.
Mockups
Exemplifying how the brand looks in different contexts/on different objects, depending on the domain to which it belongs. It can be product labels, business cards, website, etc.
Final presentation
A well-organized presentation that contains everything specified previously. The format is PDF.
Alexandra's other services
Starting at$35 /hr
Tags
Adobe Illustrator
Adobe Photoshop
Figma
Brand Designer
Brand Strategist
Graphic Designer
Service provided by
Alexandra Draganescu Bucharest, Romania
From Business to 'Brand'Alexandra Draganescu
Starting at$35 /hr
Tags
Adobe Illustrator
Adobe Photoshop
Figma
Brand Designer
Brand Strategist
Graphic Designer
Cover image for From Business to 'Brand'
I am open to adapting this service according to the client's needs and to defining together a package that suits best.

What's included

Brand briefing
A method that consists of a series of questions helping you identify the factors through which the brand wants to express itself.
The concept
This step is the heart of the project. This is where the underlying essence is defined.
Graphic proposal
This is about mood boards, photographic style, and defining fonts and colors.
Logo and other specific graphics
A good logo is distinctive, appropriate, practical, graphic, and simple in form, and it conveys the owner's intended message. Besides this, there are other graphic languages that can identify the brand, such as patterns or symbols.
Mockups
Exemplifying how the brand looks in different contexts/on different objects, depending on the domain to which it belongs. It can be product labels, business cards, website, etc.
Final presentation
A well-organized presentation that contains everything specified previously. The format is PDF.
Alexandra's other services
$35 /hr