What's included

• Creative strategy and Mood boards

  Before jumping into design, I always start with strategy and research. Why? Because your logo will have to relate to your audience, make you memorable and work well across multiple mediums. We need to nail down all this things to ensure we create the best possible logotype. How does this step work? Usually it starts with a conversation or a questionnaire, then I proceed exploring different creative directions and I will present them to you in the form of mood boards.

• Initial Design Concepts

  Based on the chosen creative direction, I'll develop 2 logo design concepts and I will present them to you. You'll be able to provide feedback and to choose the final direction.

• Final Design Concept *

  After your feedback, I'll proceed finalising the chosen logo and to create some mockup applications.

• Final Deliverables

  Once the logo has been approved, I'll proceed with cleaning up the files and to export the logo in all needed formats.

• * Revisions

  Steps with the marked with the "*" include 2 rounds of revisions.