Bespoke Motion Typography
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About this service
Summary
What's included
Final Type Animation
Main Video File: High-quality video file (e.g., MP4, MOV) in the required resolution (e.g., 1080p, 4K) based on the project's needs. Different Aspect Ratios: Versions of the video optimized for different platforms (e.g., 16:9 for YouTube, 1:1 for Instagram, 9:16 for Stories or TikTok). Length Variations: Multiple versions based on time constraints, such as 15s, 30s, and 60s versions for ads or social media.
Storyboard & Design Assets
Typography Storyboard Scene-by-scene breakdown of text animation (timing, transitions, effects). Style Frames 3–5 high-res stills showcasing key typography moments (e.g., hero text reveal). Mood Board Curated references for typography style (e.g., "neo-retro," "liquid metal," "hand-drawn"). Color & Font Bible Exact HEX/RGB/Pantone codes. Licensed/custom font files (if applicable).
Audio Files
Custom/Licensed Music Track Tailored to animation rhythm (e.g., bass hits synced to text impact). Sound Effects (SFX) Library Textural SFX (e.g., paper rustle, glass shatter, whooshes). Vocal accents (e.g., breath, whisper tracks for intimacy).
Project & Working Files
Source Files Adobe After Effects (*.aep) with organized layers. Illustrator/Affinity Designer files for typography concept. Editable Templates Modular text animations (client can swap copy in the future). Fonts & Brand Assets Linked font files or instructions for licensing. Color profiles (ICC/sRGB for consistency).
Revisions & Process Documentation
Draft Previews Low-res watermarked drafts for feedback (Weeks 1–2). 3 Rounds of Revisions Typography refinement, timing adjustments, SFX tweaks. Final Approval Sign-Off PDF with client-approved version notes.
Example projects
Skills and tools
2D Animator
Motion Designer
Typographer
Adobe After Effects
Adobe Illustrator
Adobe Premiere Pro
Affinity Designer
REAPER