Content Optimization & Strategy

Contact for pricing

About this service

Summary

I help brands create SEO-driven content that ranks and converts. My approach focuses on blending keyword strategy with compelling storytelling, ensuring your content is engaging, optimized, and aligned with user intent. We can work on a full content revamp or on minor optimizations.

FAQs

  • What industries do you specialize in?

    I have extensive experience in the tech, SaaS, and health sectors, but my content strategies are adaptable to any industry with a strong focus on SEO content and engagement.

  • Can you optimize existing content or do you only create new content?

    Both! I refine existing pages for better SEO and user engagement or help develop new content strategies from scratch.

  • Do you provide keyword research, or should I come with my own keywords?

    I conduct in-depth keyword research tailored to your niche, but if you already have a list, I can optimize it further for maximum impact.

What's included

  • Keyword Strategy & On-Page SEO Optimization

    Get a keyword strategy tailored to your audience, plus on-page updates to align your content with SEO best practices. This includes optimizing titles, meta descriptions, body text, alt text, and internal linking while enhancing your copy for both search engines and readers.

  • Content Strategy & Optimization Plan

    A data-driven content plan to boost organic visibility, engagement, and conversions. Includes content recommendations, topic clustering, and guidance on structuring high-performing pages.

  • SEO Copy Refinement

    Strategic copy tweaks to improve clarity, readability, and conversion potential—all while keeping your brand voice intact.

  • (Optional) Content Briefs & Writer Guidelines

    If you already have a team of writers, I create detailed, SEO-focused content briefs to ensure consistency, keyword integration, and strategic alignment. Need a writer? You can also book my Copywriting Service for high-quality, engaging content creation.


Skills and tools

SEO Specialist

SEO Writer

SEO Content Manager

Google Analytics

SEMrush