Website Developer & Social Media Marketing Strategist by Lucy Shalin

Website Developer & Social Media Marketing Strategist

Lucy Shalin

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About this service

Summary

I offer comprehensive social media marketing and website development services, tailored to help brands grow their digital presence and boost engagement. With a focus on custom strategies, high-quality content, and SEO-optimized web design, I ensure your business stands out. My approach is driven by data and creativity, ensuring both performance and visual appeal.

Process

Process Overview 1. Initial Consultation Understanding Needs: Engage with clients to discuss their goals, requirements, and vision. Project Scope: Define the project scope, deliverables, and timelines. 2. Research and Planning Market Analysis: Conduct research to understand industry trends and target audience. Strategy Development: Create a strategic plan tailored to the client’s objectives. 3. Design Phase Wireframing & Mockups: Develop wireframes and design mockups for visual approval. Client Feedback: Present designs to clients for feedback and make necessary revisions. 4. Development Phase Web Development: Build and code the website or digital product, ensuring functionality and responsiveness. Content Creation: Craft engaging and relevant content that aligns with the client’s brand voice. 5. Testing and Quality Assurance Functionality Testing: Conduct thorough testing across devices and browsers to ensure optimal performance. Feedback Implementation: Address any issues or feedback before launch. 6. Launch Final Review: Perform a final check with the client to ensure satisfaction. Deployment: Launch the website or digital product, making it live for users. 7. Post-Launch Support Monitoring: Provide ongoing support to address any immediate issues post-launch. Performance Analysis: Monitor analytics to assess engagement and make data-driven improvements. 8. Continuous Improvement Client Follow-Up: Regularly check in with clients to gather feedback and offer enhancements. Updates & Maintenance: Offer services for updates, maintenance, and additional marketing strategies.

What's included

Custom Social Media Content Creation
Comprehensive Social Media Strategy Description: A tailor-made social media marketing strategy designed to grow your brand’s presence, engagement, and conversions across all major platforms (Instagram, Facebook, LinkedIn, TikTok). Format: PDF or Google Docs. Includes: Target audience insights, posting schedules, content ideas, and growth tactics. Revisions: 2 rounds of revisions to fine-tune the plan. 2. Custom-Designed Social Media Content Description: High-quality, visually engaging social media posts and story templates customized for your brand. Format: PNG/JPEG for images, MP4 for videos, and editable Canva/Photoshop files. Quantity: 15 posts and 5 story templates (with a focus on brand consistency). Revisions: 2 rounds of revisions for each post and story template. 3. Fully Responsive Website Design & Development Description: A professional, responsive, and SEO-optimized website, tailored to your brand’s identity and business goals, ensuring seamless user experience across all devices. Format: Live website + Source code (HTML, CSS, JavaScript, WordPress, or Shopify). Includes: Up to 6 custom-designed pages (Home, About, Services, Contact, Blog, Portfolio). Revisions: 2 rounds of revisions before final deployment. 4. SEO & Performance Optimization Description: Complete on-page SEO optimization, including keyword research, meta descriptions, and content optimization for higher search engine rankings. Format: PDF report with all SEO changes + Updated website files. Includes: SEO audit report, optimized content, and keyword analysis. Revisions: 1 round of revisions on SEO updates. 5. Analytics & Insights Report Description: A comprehensive performance report for both social media and website analytics, providing actionable insights to improve engagement and conversions. Format: PDF or Google Sheets. Includes: Social media engagement data, website traffic analysis, conversion tracking, and growth recommendations. Revisions: 1 round of revisions.

Skills and tools

Web Developer

Social Media Manager

Social Media Marketer

Google Ads

Instagram

Slack

Industries

Marketing

More services

Elevate Your Brand with Expert Social Media Management

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