Strategic Design: Brand Toolkits & Presentations + AI Innovation
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About this service
Summary
What's included
BRAND DEVELOPMENT & GUIDELINES
- Brand Identity Package - Complete logo system with primary, secondary, and icon variations in all necessary file formats (AI, EPS, SVG, PNG, JPG) - Brand Guidelines Manual - Comprehensive PDF document detailing logo usage, color palette, typography, imagery style, and application examples - Color System Documentation - Detailed specifications for print (CMYK, Pantone) and digital (RGB, HEX) color applications
KEY VISUAL CREATION
- Campaign Master Artwork - High-resolution master visual that sets the creative direction for the campaign - Adaptation Package - Set of key visuals adapted for different formats (social media, print, digital banners) - Social Media Template Kit - Ready-to-use templates for Instagram, Facebook, LinkedIn, and other platforms
AI-ENHANCED DESIGN SOLUTIONS
- AI-Generated Asset Library - Curated collection of AI-generated images aligned with brand guidelines - Hybrid Design Elements- Custom graphic elements combining traditional design with AI-enhanced features - Style Transfer Package - Brand-specific style applications for quick content generation
PRESENTATION DESIGN
- Master Presentation Template- Professionally designed PowerPoint/Google Slides template with all necessary layouts - Custom Icon Set- Branded icons and infographic elements for presentation use - Data Visualization Package- Custom charts, graphs, and diagrams aligned with brand identity
SHOPPER BRAND TOOLKIT
- Channel Strategy Guidelines - Comprehensive document outlining brand application across different retail channels (Modern Trade, Traditional Trade, E-commerce, Specialty Stores) - POS Master Elements - Complete set of retail-ready brand elements including shelf strips, wobblers, danglers, and aisle violators with technical specifications
Skills and tools
Art Director
Graphic Designer
Presentation Designer
Adobe Illustrator
Adobe Photoshop
Google Slides
Microsoft PowerPoint
Midjourney
Industries