I craft conversion-driven, user-centric website designs from initial research through interactive prototypes, delivering Figma/Framer-ready files and a complete design system. My approach blends UX writing, responsive layouts, and seamless developer handoff to ensure your brand’s voice and goals shine across every screen. With expertise in Figma, Framer & Photoshop, I guarantee polished, high-impact digital experiences that engage users and drive results.

Kickoff & Discovery – 30-min call to define goals, target audience, and brand guidelines – Audit of existing site (if any) and competitor benchmarking

Research & IA – User flows, site map, and information architecture in Figma – Content inventory and UX copy outline for key pages

Wireframes & Low-Fidelity Prototype – Sketches and grayscale wireframes for homepage + subpages – Clickable low-fi prototype in Figma for early validation

High-Fidelity Design – Pixel-perfect UI in Figma (or Photoshop for custom graphics) – Responsive layouts for desktop, tablet, and mobile breakpoints – Style guide with typography, color palette, and components

Interactive Prototype in Framer – Build fully clickable prototype with animations and micro-interactions – Simulate real user journeys and refine transitions

Review, Testing & Iteration – Present prototype for feedback session – Implement up to 2 rounds of revisions based on your input

Handoff & Launch Support – Export-ready assets and specs: design files, style guide, and redlines – Optional assistance integrating into your CMS or developer handoff via Framer export/API – 7-day post-launch support for tweaks or bug fixes