Brand Identity & Style Guides Kit

Starting at

$

2,000

About this service

Summary

I offer a comprehensive brand identity service that includes custom logo design, tailored brand strategy, and a cohesive style guide. By blending strategic insight with creative execution, I ensure your brand stands out with a unique, consistent identity that resonates across all platforms. What sets me apart is my commitment to delivering personalized, high-quality designs that align with your vision and drive long-term brand success.

Process

I begin with an in-depth consultation to understand your brand’s mission, target audience, and market landscape. Through thorough research of your industry and competitors, I develop a brand strategy that aligns with your vision, ensuring your brand is positioned for success.
Next, I move to concept development, where I sketch multiple logo ideas, exploring different visual approaches and refining them based on your feedback. Alongside this, I create mood boards to define the visual direction, including color palettes, typography, and design elements.
Once the logo concept is finalized, I create a detailed brand style guide covering logo usage, color palettes, typography, and brand elements. This ensures consistency in your brand’s visual identity across all platforms. I also define the brand voice and messaging to communicate your story effectively.
After finalizing the identity, I design social media templates, marketing collateral, and digital assets to ensure your brand is represented consistently across both digital and print platforms. I then deliver all the final files, along with guidance on how to implement your new brand identity.
Finally, I offer ongoing support to ensure your brand continues to evolve as your business grows, keeping it fresh and consistent across all touchpoints.

FAQs

  • What does the brand identity package include?

    Brand identity package includes a custom logo, brand style guide, and marketing materials. You'll get a detailed guide for logo usage, color palettes, typography, and more to ensure consistent branding across all platforms.

  • How long does the brand identity process take?

    Typically, the process takes 4 to 6 weeks, depending on project complexity. This includes research, concept development, feedback rounds, and final delivery of all materials.

  • Will I receive a brand style guide?

    Yes, you’ll receive a comprehensive style guide detailing logo usage, color schemes, typography, and other key brand elements to maintain consistency across all touchpoints.

  • Can I request revisions?

    Yes, I offer multiple rounds of revisions to refine the design based on your feedback, ensuring the final identity aligns with your vision.

What's included

  • Custom Logo & Brand Identity

    A unique, memorable logo that reflects your brand's mission, along with essential brand elements like iconography, patterns, and visuals to set the tone for your identity.

  • Complete Brand Strategy & Style Guide

    A strategic brand blueprint that includes audience insights, messaging guidelines, and a comprehensive style guide covering logo usage, color palettes, typography, and design principles.

  • Social Media & Marketing Collateral

    Professionally designed templates for social media posts, banners, and print materials, ensuring consistency and a polished, cohesive look for your brand across all platforms.

Recommendations

(5.0)

Usama has been a great asset to our team for many years now. He is a diligent and hard working team player. I am always happy to see Usama grow in his career and bring his great skills to the business world!

Rashmina Haslani • Zen Om Studio

Client • Nov 18, 2024

We’ve had the privilege of working with Usama for our wellness studio, and his contributions have been nothing short of outstanding. He played a crucial role in creating our logo and starting designs, laying the foundation for our visual identity. Usama continues to support us with on-demand projects and quick-deadline tasks, always delivering with ease, patience, and creativity. From local ads to partnership fliers and so much more, his work consistently elevates our marketing efforts!

Lino Schifano • The Skif

Client • Nov 18, 2024

I've had the pleasure of working with Usama for over three years, and his graphic design talent continues to impress me. He brings exceptional creativity and versatility to every project, whether it’s for the food industry, construction professionals, or independent practitioners. Usama’s ability to adapt his style to different sectors while delivering high-quality and impactful designs makes him an invaluable asset to our team. I highly recommend him for any creative endeavor.


Duration

6 weeks

Skills and tools

Brand Designer
Brand Strategist
Creative Director
Adobe After Effects
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma

Industries

Restaurants
Advertising
Printing

Work with me