UX/UI for MVPs, product evolution & new features by Maitê Marroni

UX/UI for MVPs, product evolution & new features

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Top Independent

Maitê Marroni

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About this service

Summary

Clean, scalable, and intuitive interface design for early-stage products. Whether you’re launching an MVP, adding a new feature, or redesigning an existing area, I’ll help bring clarity and structure to your product.

👩‍💻 Ideal for:

Startups and tech teams who already have engineers in place but need someone to own the design side and bring visual direction to the table. This service works perfectly for:

Designing a brand-new MVP from scratch

Adding a new feature or section to your app

Evolving an existing product with a fresh, scalable UI

Why Hire Me?

I’ve spent 9+ years designing digital products across fintechs, SaaS platforms, and early-stage startups. That means I bring structure, design logic, and attention to the tiniest detail, while still moving fast and staying aligned with your vision.

🎓 Ex-Nubank Designer: I’ve designed for global companies like Nubank and Sephora. And now I use that experience to help founders build good and usable products.

🧠 Real and intentional UX: I take the time to understand how users move through your product. I analyze flows, map out the structure, and simplify what’s complex, so every screen makes sense and actually works for users.

🎯 Outcome-focused: Every decision is tied to user experience and business goals. We need to focus on what the product needs to do, and not necessarily on how beautiful it looks.

💬 Collaborative Process: We all know communication is the base to every relationship right? That's why I really like asking questions, showing progress, and making sure we’re aligned before moving forward.

I’m here to bring clarity, structure, and calm to your product journey. Let’s build it together.

Process

✔️ Project Brief and Kick-off

We’ll align on what you need: goal, scope, product context, and priorities. And a clear roadmap to save us both time.

✔️ Information Architecture and Wireframe Creation

We’ll define the app’s structure and key flows. I’ll map out how everything connects, how many screens we’ll need, and sketch the basic layout of each one. So we can make sure we’re aligned on logic, expectations, and user experience before we dive into the details.

✔️ UI Design in Figma

I’ll bring everything to life with high-fidelity designs, applying your brand elements or helping define them as needed, so everything looks cohesive and intentional.

✔️ Feedback and Revisions

This is a collaborative process. You’ll have plenty of space to share your thoughts, and I’ll keep refining the design until you’re truly happy with it. We’ll get it right together.

✔️ Delivery and Handoff to Development

Once everything is finalized and approved, it’s all yours ✨ I’ll organize all screens and components with clear documentation, ready for your engineers to take over smoothly. I’m happy to record a Loom walking through the design if helpful!

What's included

High-fidelity UI design in Figma
Pixel-perfect layouts aligned with your product vision and brand identity.
Web and/or mobile formats
Optimized for responsiveness, usability, and performance.
Developer-ready handoff
Organized files with clear specs, easy to implement.
Reusable components
I build with consistency and future scalability in mind.
Flexible revision cycles
Iterations included, because great design is a collaboration. 🤝

Recommendations

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