Brand Storytelling Audit & Strategy

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About this service

Summary

This is for solopreneurs who need clarity on their messaging before investing in ongoing content creation.
Your brand story is the foundation of everything: your content, visuals, and how your audience connects with you. If you struggle to articulate your mission, differentiate yourself, or create content that truly resonates, this package will give you the clarity and strategy you need.

What's included

  • In-depth brand voice and messaging audit

    A comprehensive analysis of your current content (social media, website, emails) to identify gaps, inconsistencies, and missed storytelling opportunities.

  • Brand Storytelling Strategy Report

    Recommendations on the key content themes to focus on for better audience connection. A detailed breakdown of your brand’s unique story, including how to position yourself as an authority in the wellness and skincare space.

  • Content & Caption Guidelines

    A list of 10+ brand-aligned content prompts to help you craft engaging posts and emails. A set of caption formulas and storytelling techniques tailored to your audience’s needs. Examples of “before and after” messaging to showcase transformation and build trust.

  • 90-Minute 1:1 Strategy Call

    A deep-dive session to discuss your brand’s messaging, audience pain points, and content direction. A Q&A segment where we troubleshoot your biggest branding & storytelling challenges. A step-by-step action plan for implementing the strategy in your content marketing.


Skills and tools

Content Strategist

Social Media Manager

Canva

ConvertKit

Instagram

Later

Industries

Wellness