Brand Design

Starting at

$

150

About this service

Summary

Hi! I'm Cata, an experienced graphic designer, specialized in crafting unique and memorable visual elements, that resonate with your organization and your target audience. 
From logos that embody your values to color palettes that evoke emotion, I am committed to creating a cohesive and impactful visual identity for your brand. 
Brief: To start, I will need a brief about your brand, which you will be asked to complete when placing your order.
Research: I will analize and understand the brand's values, target audience, industry trends, and competitors.
Feedback and Revisions: I will present you the first logo concepts for feedback and make necessary revisions based on your input.
Brand Guidelines: Once the final concept is polished, I will develop a set of guidelines outlining logo usage, colors, fonts and more.
Delivery: Finally, you will receive the final logo files (PNG-SVG-PDF-Ai) for you to apply in your material. You will also receive the brand guide book (this book explains absolutely everything about your brand identity and how to apply it), and any extra upgrades (if selected).
Feel free to contact me for any question before ordering!

What's included

  • Logo Design

    The primary element of brand identity is the logo. In the creation process, you will receive 2 logo options, and two further revisions of the chosen path. Finally, you will receive various versions of the logo (PNG-SVG-PDF-Ai), including different color variations, orientations (horizontal, vertical), and formats (full color, grayscale, black and white).

  • Brand Guidelines

    Alongside with the logo design, you will receive the Brand Guidelines Book. This is a PDF file that contains all the elements that conform your brand, as in the color palette and its hierarchy, the font selection and how to use them and the icons and patterns that will complement the logo. This book will also contain all te rules of usage, the do's and dont's, that you need to respect in order to bring this new visual identity to life.

  • Stationery (UPGRADE)

    If you want and need, you can upgrade your brand service (for an extra amount) and receive Stationary Designs (business card design and letterhead design), including editable file for future printing.

  • Social Media Templates (UPGRADE)

    Another upgrade that you can select, if you want to mantain a consistent presence on social media platforms, is the design of profile pictures, cover images, and templates for posts and stories. These templates (4 feed post - 4 stories) can be transferred to Canva for easy daily use.


Duration

10 days

Skills and tools

Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe Lightroom
Adobe Photoshop
Canva
Instagram

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