Brand Identity Design

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About this service

Summary

Help me understand your brand and customers, and together we'll craft a bespoke brand strategy to achieve your goals.
If you'd rather not go into the nitty-gritty, I can also provide simple, strategy-free branding sets so you'll be equipped with all the visual elements and guidelines you need to get things going.

What's included

  • Brand alignment

    We'll talk about your business strategy, target audience, demographic and market, and align that with branding solutions setting you up for success. Brand purpose, mission, and vision, and if you'd like we can delve into potential business ideas you could roll out in the near/future!

  • Brand identity

    Based on your chosen proposal, I will create: Logos, core Iconography and/or illustrations, typography, colour palette, and a brand guidebook. I will also set up a couple of templates for internal (reports, meetings) and external (social media, EDMs) use.


Skills and tools

Brand Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Procreate

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