Email Flow Strategy and Design

Starting at

$

7,000

About this service

Summary

I was an email campaign designer for 5 years at Shutterfly (under the Wedding Paper Divas brand) working hand in hand with the marketing team creating every email that reached our subscribers. I am very knowledgable in best practices, emotional connection with the user and thinking strategically on how to meet your customer where they need to be met. The timeline for this project is 3 weeks. Please note; this timeline is based on your availability as well. The success of this project highly depends on what data you have available on your clients, what problems you are facing and your availability to discuss the strategy with me, in order to build out a solid foundation for how we approach the flow.

Process

Video call to assess the problems of your flow
Questionnaire being sent to you to get a deeper understanding of your brand and you
Strategy work as Phase 1
Check-in/Feedback
Design as Phase 2
Check-in/Feedback
Finalizing light implementation, emails created in Figma with WebDev in mind and handed off to client

What's included

  • 10 email design flow strategically created to guiding your customer into purchase

    Starting with onboarding to educational, to inspiring content delivered to your email subscribers. I take my 5 years of working on email campaigns at Shutterfly and help you design an email flow that is bound to engage with your email subscribers.


Duration

3 weeks

Skills and tools

Graphic Designer
Email Marketing Designer
Adobe Illustrator
Adobe Photoshop
Canva
Figma

Industries

Email Marketing

Work with me