A complete brand identity design for "Little Explorers," a preschool and daycare brand built to feel warm, playful, and trustworthy for parents and children alike.

This logo design and branding project includes a custom house-and-kids icon mark, a vibrant color palette, and a full set of brand applications — from signage to merchandise — showing how the identity works across real-world touchpoints.

Custom logo design + icon/app icon variations

Brand color palette with hex codes

Brand tagline & voice ("Small Steps, Big Dreams")

Merchandise mockups (tote bag, water bottle, t-shirt, notebook, cap)

Signage & interior branding mockup

Full brand style guide

Skills used: Logo Design, Brand Identity, Branding, Graphic Design, Visual Identity, Mockup Design