Facebook Ads Campaign

WeeSuen Khor

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About this service

Summary

Boost Your Brand with Targeted Facebook Ads Campaigns
Enhance your online presence and achieve tangible results with expertly crafted Facebook Ads campaigns. I combine strategic expertise and creative excellence to ensure your brand engages the right audience and stands out on one of the most powerful advertising platforms.

Process

Research on Assets:
I’ll begin by researching your assets, including your website, landing pages, social media handles, and pages.
2. Competitor Research:
Conducting competitor research to gather essential insights for running successful campaigns.
3. Campaign Design:
Designing the campaign based on collected data and submitting it for approval.
4. Campaign Launch:
Launching the campaign and monitoring initial performance.
5. Performance Analysis and Optimization:
Analyzing results after 1-2 weeks and optimizing the ads for better reach, leads, and reduced CPC.
6. Final Reporting:
Delivering a comprehensive report detailing the campaign’s performance and insights.

What's included

  • Exploring Client Services

    Understanding your business, target audience, and campaign objectives to ensure alignment and effectiveness.

  • Crafting a Focused Interest Structure

    Using Facebook Audience Insights to research audience demographics, interests, and behaviors for precise targeting. Segmenting the target audience based on interests and demographics to create tailored targeting criteria.

  • 1st Phase: Broad Audience Approach

    Targeting a wide audience interested in general legal topics or services.

  • 2nd Phase: Service-Oriented Interest Targeting

    Focusing on specific interest categories relevant to your services.

  • 3rd Phase: Competitor-Centric Interest Targeting

    Targeting users who engage with competitors’ websites, YouTube channels, or magazines.

  • Campaign Optimization

    Monitoring campaign performance, analyzing metrics, and refining targeting and ad creatives to maximize conversions while minimizing costs.

Skills and tools

Digital Marketer
Social Media Marketer
Social Media Strategist
Facebook Ads
Instagram Ads

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