Visual Identity

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About this service

Summary

Your brand identity needs an adjustment? Is your established business ready to elevate its brand identity? This service is exactly what you need.
I will analyze your business needs and current communication strategies. Based on this analysis, I will provide a detailed diagnosis and recommend essential changes. Finally, I will develop the visual assets necessary to take your brand to the next level.

What's included

  • Brand Personality Exploration

    I will send you a questionnaire that will help me get a sense of you, your business, your goals and needs.

  • Brief and Moodboard

    I will create a PDF for you that includes visual and conceptual references, outlining various recommended paths to establish the desired look and feel for your brand.

  • Schedule

    Once we define the project's scope, I will provide a quote and collaboratively prepare a schedule with deadlines and feedback milestones.

  • Graphic Toolkit + Brand Styleguide

    You will receive all editable graphic files, including logos, backgrounds, miscellaneous elements, fonts, key visuals and a color palette. Additionally, I will provide a brand styleguide with instructions on how to use all these elements.


Skills and tools

Art Director
Brand Designer
Logo Designer
Adobe InDesign
Adobe XD

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